Kony 2012

Kony 2012 A social campaign, thrust upon the world by its author Jason Russell,  to capture Joseph Kony has gone viral , gaining over 38 million views insince March 5th 2012 (just 4 days! ) However, the video has also drawn in a host of criticisms ranging from its finances to its fundamental objectives. The 30 … Continue reading

Facebook Bracelets and other creative social media campaigns

Creative Social Media Campaigns  Social media sites such as Twitter, Facebook, Youtube and Foursquare provide a huge audience for marketers to talk to. I’m sure you’v seen the company group pages and the print ads directing you towards those groups but what then? All to often businesses fail to interact with their audience. However, not … Continue reading

Facebook Timeline Personal Marketing

Colourful and Creative Facebook Timeline Covers Love it or hate it Facebook’s new redesign, called ‘timeline’, is here to stay. We all at some point have to market ourselves so so why not utilise timeline? The new timeline features, specifically the image at the top, adds a more striking introduction to your page hooking your reader … Continue reading