Kony 2012

Kony 2012 A social campaign, thrust upon the world by its author Jason Russell,  to capture Joseph Kony has gone viral , gaining over 38 million views insince March 5th 2012 (just 4 days! ) However, the video has also drawn in a host of criticisms ranging from its finances to its fundamental objectives. The 30 … Continue reading

Subservient Chicken

BK-Have a subservient chicken do it your way! 2005- Crispin Porter + Bogusky and The Barbarian Group Subservient Chicken has become the textbook example of a success viral marketing campaign, still number one after all these years. The client Burger King was looking for something a bit more creative in a bid to bump up their chicken burger sales. Burger King … Continue reading